For 10 years, we at QB SOUND have been creating high-quality sound for
We love our clients and always strive to make our interaction as comfortable as
possible. Based on our experience, we have formulated several ideas that can
help improve understanding between the client and the performer. This guide
was born out of this.
Certainly, it is impossible to find a universal recipe that would be suitable for
everyone and always. We just want to share what works for us, and perhaps it
will be useful to someone else.
When a client wants to order an original track for a project, they first look for a
performer and then encounter the following problems:
how to describe the sound correctly, what to rely on
whether it is necessary to know the names of musical instruments
how to communicate if you don’t know the musical language
And most importantly,
how to give a task to the performer?
To begin with, we recommend forming your own idea of the result you want to hear at the end.
A clear description of the final track will serve as a necessary guideline not only
for composers but also for you when evaluating the final result.
Without it, there will be many new versions ahead and a loss of valuable project time.
Therefore, we have prepared 4 tools that will help you
formulate the desired result.
References can help define the main characteristics of a track, such as
style, tempo, mood, and the basic set of instruments.
You don’t have to know musical language, style names, or instrument
names to describe references. Just describe your emotions, what you like,
and what doesn’t fit. Don’t hesitate to use any expressions that come to
You don’t have to look for the perfect reference that fits all the conditions.
Use different ones: one for style, another for mood, and another for the
sound of the drums that you like — just add it!
References can be found on any streaming platform, stock sites, or
We want to warn you! ❤️
Your favorite music is not always the right music for the project.
Your tastes may not coincide with the audience of the project or the performer,and that’s okay. It’s useful to name the genre or direction, but don’t insist on your
This is the main form of communication that we can translate into the
language of music. Describe how you feel about this video. What emotions
does it evoke?
What emotion do you want to feel at the end of watching it?
The skill of describing music with emotions can be trained by analyzing
your favorite tracks.
What emotions does a particular track evoke in you? How do you feel
when listening to it?
How does your mood and feeling of the music change depending on the
development of the song?
We know that it can be difficult to describe your feelings. You can use the
wheel of emotions at this link.
It’s better to avoid complex sentences and pompous phrases and instead
translate your feelings into tags.
Here are some that you can use:
modern — vintage, classical
minimalistic — filled, dense
euphoria — melancholy
light, effortless — deep, contemplative
bold — relaxing
rhythmic — flowing
aggressive — chill
electronic — lively
conventional — experimental
fan — frightening
dramaturgy, plot — background
To effectively bring out the visual elements, it is not necessary to describe every
scene and music cue in detail. Simply indicate the highlights — the most
important moments in the video that require emphasis.
For example, you may want to highlight a violin sound at the 30-second mark, or
an important emotional moment at the end of the video that requires musical
emphasis. Note these as highlights and discuss them in the briefing stage. The
composer will immediately structure the composition accordingly.
How to evaluate intermediate versions?
What should you focus on, and what not? How to describe the sound and what
to base it on?
1. Note what you liked. What, in your opinion, was conveyed effectively.
2. Evaluate whether the music is properly divided into meaningful sections.
3. Describe what needs to be corrected. You can use such pairs as:
• bright — dull
• loud — quiet
• fast — slow
• audible — inaudible
4. Formulate what you would like to add.