QB Sound team created music and SFX for Orajel, a brand providing expert toothache relief solutions. This TV commercial is part of a two-year campaign featuring stunning 3D Motion Design by Clim Studio.

We used stylish synths and sounds to create a unique atmosphere, emphasising the tension then relief from the disappearing pain.

Global Agency Wavemaker and Church & Dwight (Orajel) trusted Clim Studio to create and produce this campaign. A daring concept within the healthcare industry.

Client: Orajel / Church & Dwight


DIRECTED BY – Clim Studio
Executive Creative Director – Clim
Executive Producer – Jack Alexandre
Agency – Wavemaker UK
Director – Clim
Producer – Jack Alexandre
Storyboard Artist – @tonetdura
CG Design & Animation – @jlucas_89
CG Design & Animation – @witek.markiewicz
Edit, Renders & Post Production – @berta.trr
VO – David Morrisey

Client Credits
Executive CD – @annwixley
Creative & Copy – Josh Ward
Production Lead – Monica Riley
C&D Brand Manager – Jenny Kesterton
C&D Head of Healthcare – Rossana Doldi

Music and Sound design: QB SOUND